It is never too early and never too late to let your passions fly or to pursue your dreams or decide to make a difference because you believe every choice matters and changes the world. Anne Johnson acted on this compelling thought when she determined to create a business that would bring threatened species and their environments to the attention of others through art.
10% of profits support U.S. wilderness conservation. (click here)
PassionFly is portable fine art featuring rare and threatened creatures.
Considerable background research goes into the selection of each subject, typically leading to a personal encounter with the creature in its habitat.
From this personal immersion process, Anne
returns to the studio to develop text and
the finished artwork that adorns each
note card.
Her objective is simple. She hopes to connect
with people through her art and to inspire
them to protect wild places and creatures she
believes are worth saving before it is
too
late.
Determined to have a product which
itself is true to her philosophy of conservation
of resources
and sustainability, Anne searched for paper, ink and environmentally friendly shops to produce her work. The paper, which complements the art, is both recycled and tree-free. Inks are aqueous or soy based.
As others see and respond to the images, Anne hopes they will be encouraged to consider what they can do to help preserve our planet as a life and soul-sustaining environment for generations to come. Because PASSIONFLY contributes 10 percent of profits to land
conservation,
every customer is already making a difference.
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